Steve Elliott

Discover how rights and royalties AI is turning rights and royalties systems from compliance tools into strategic growth engines, unlocking untapped content value at scale.

As media distribution expands across formats, platforms and audiences, human workflows collapse under the weight. Agentic AI emerges as a scalable way to orchestrate versioning, localization, rights and monetization — turning fragmented complexity into real-time, compliant growth that outpaces competitors and unlocks dormant value at scale.

The streaming wars have shifted again. What began as a content-acquisition arms race has evolved into a sophisticated margin-optimization chess match, where every licensing dollar must work harder than before.

In today's media landscape, content creators and production companies face their own Goliaths — mighty streaming giants that dominate the industry.